Role Description:
This is a full-time onsite role located in Ahmedabad for a Performance Marketing Executive. As a Performance Marketing Executive, you’ll be responsible for creating, managing, and executing performance campaigns across various digital channels. You’ll be expected to track campaigns, analyze data, and optimize performance. You’ll also be responsible for managing budgets and identifying new opportunities to help enhance our clients’ businesses.
Qualifications:
- 2+ years of experience in digital marketing
- Thorough understanding of digital advertising platforms, including Google Ads, Facebook Ads, LinkedIn Ads, and paid social media advertising
- Proficiency in Google Analytics and other analytics tools
- Excellent communication and analytical skills
- Ability to work independently and manage multiple projects simultaneously
- Experience with A/B testing, landing page optimization, and conversion rate optimization
- Strong understanding of SEM, PPC, display advertising, email marketing, and affiliate marketing
- Familiarity with HTML and WordPress is a plus
- Experience with e-commerce or online retail is a plus